Barbara Rosenblum, Director

Newton Centre, MA

Barbara brings over two decades of experience working at a global Fortune 500 technology firm in analyst relations and competitive intelligence which has allowed her to enable client success and positive analyst interactions. Recent clients include leaders in business continuity, AI Ops and observability solutions.

In her position as a research and competitive intelligence specialist, Barbara gained knowledge of the research content and was able to analyze market trends and competitor strengths and weaknesses. Bringing that insight into her position in analyst relations helped internal stakeholders to strategically present their solutions and competencies to the key analysts resulting in strong positioning in research rankings.

She sees her role as a facilitator and advocate to link the interests of the market research analyst community and internal company experts—whether sales or practice leads – to create positive dialog, win business and achieve ranking success.